Nicole Rodriguez
How to Use Hashtags Effectively on Social Media
Hashtags are a powerful tool for increasing visibility, engagement, and reach on social media. When used effectively, they can help you conn
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Stephanie Quinones
Jun 282 min read
Understanding Brand Recall: What is it and Why is it Important?
There are several tools that brands utilize in order to stand out among a crowded marketplace; however, there is one thing that can truly he
Megan McLoughlin
Feb 23 min read
Do I Need a Tagline for My Business?
A tagline is a short phrase that represents a company's values, mission, or products. Taglines can have significant impact on a business.
Nicole Rodriguez
Jan 263 min read
The Art of Choosing a Business Name: Factors to Consider
Choosing a business name is a crucial decision that can significantly impact your brand's success. A well-crafted name can attract customers
Megan McLoughlin
Jan 122 min read
Securing Your Social Media Identity: What to Do When Your Desired Handle is Taken
It can be disheartening to find that the handle you want for your social media account is already taken. But fear not, there are workarounds
Nicole Rodriguez
Jan 43 min read
Logos vs Icons: Understanding Their Roles and Significance in Branding
In the world of branding, logos and icons play pivotal roles in representing and communicating a brand's identity. While logos serve as the
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